The video game market is forever changing. XBOX 360, Wii, and Play station 3, handhelds, as well as Pc games systems have found their way into different categories as the more successful and popular consoles have proved where they fall into today’s video game entertainment industry. In prospective to the Boston consulting group, that breaks it into different categories. Star, Cash cow, Question mark, and Dog.
Breaking down the video system consoles due to sales, popularity, and bang for your buck goes something like this according to the Boston Consulting group theory organizes them something like this.
First we will start of will the stars of the video game consoles. The two top consoles on the market today due to popularity and overall sales are the Wii and the PS3. The Wii by far takes the cake for unit sales and overall family friendly entertainment. The PS3 takes the cake for over popularity for the older crowd for more mature gaming and a overall versatile gaming system.
The Xbox 360 falls in the category for cash cow, the Xbox 360 has more games on the market for all ages, from the younger market crowd to the older more mature crowd, it offers a wider variety of games for all ages and style of gaming.
Pc games falls into the dog category, because after all the stand alone gamin systems can out, Pc games sales have plummeted due to not being able to compete with the far more technological more modern age gaming consoles.
Last of all would be the question mark group, Ipod touches, Ipads, mobile phones, and mobile phones are all up in the air to see what the future brings to these group of these continually advancing group of technological advancing products.
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