Wednesday, October 13, 2010

Week 2 EOC: Boston Consulting Group - Video Games

The video game market is forever changing. XBOX 360, Wii, and Play station 3, handhelds, as well as Pc games systems have found their way into different categories as the more successful and popular consoles have proved where they fall into today’s video game entertainment industry. In prospective to the Boston consulting group, that breaks it into different categories. Star, Cash cow, Question mark, and Dog.
Breaking down the video system consoles due to sales, popularity, and bang for your buck goes something like this according to the Boston Consulting group theory organizes them something like this.
First we will start of will the stars of the video game consoles. The two top consoles on the market today due to popularity and overall sales are the Wii and the PS3. The Wii by far takes the cake for unit sales and overall family friendly entertainment. The PS3 takes the cake for over popularity for the older crowd for more mature gaming and a overall versatile gaming system.
The Xbox 360 falls in the category for cash cow, the Xbox 360 has more games on the market for all ages, from the younger market crowd to the older more mature crowd, it offers a wider variety of games for all ages and style of gaming.
Pc games falls into the dog category, because after all the stand alone gamin systems can out, Pc games sales have plummeted due to not being able to compete with the far more technological more modern age gaming consoles.
Last of all would be the question mark group, Ipod touches, Ipads, mobile phones, and mobile phones are all up in the air to see what the future brings to these group of these continually advancing group of technological advancing products.

Wednesday, October 6, 2010

EOC Week 1_excelent customer service

The best customer service I have experienced was at Best Buy when I first moved to Las Vegas about 4 years ago. When we finally found the perfect house to move into, we suddenly realized the extra bonus room we had would be perfect to a projector we always wanted. The room having the perfect sized wall for projector to be pointed, at meant we knew exactly what size picture we needed the projector to throw. Although we thought we knew what we wanted didn’t necessarily meant we knew what to look for or where to look for it. Our first stop was at Fry’s, where we walked away very disappointed at the selection and quality of customer service. The employees at Fry’s where very unknowledgeable and really couldn’t find a solution to fit our needs. The second stop was at a magnolia store inside of a best buy. The moment we were greeted by the Best Buy associate I knew that the experience was going to be completely different.
The Best Buy sales person was very knowledgeable about the subject of projectors, he demonstrated the perfect projector for our needs, in the show room it was the perfect size, brightness, and clarity. But when we got it home we noticed a purple and green discoloration in all four corners of the screen. So instinctively we exchanged it for another one, but the new one also had the same problem. So once again we brought it back and exchanged it for another one, and once again the projector had the same discoloration. This time when we brought it back, we had Geek Squad test it and they found the same problem. The Best Buy sales person was nice enough to take the time and test several units to come to the conclusion that it was a completely bad batch of projectors. After all the trips we made back and forth to Best Buy, and all the time we took testing units at the store, they still returned it for the full price we paid for it. In the end we bought a projector from circuit city, but customer service that Best Buy provided was exceptional.

“When dealing with customers, Zappos employees must check their egos and competitiveness at the door.” Ch. 1 Marketing Creating and Capturing Customer Value, page 2: THE TENTH EDITION OF MARKETING: AN INTRODUCTION!: ON THE ROAD TO LEARNING MARKETING! By: Gary Armstrong, Philip Kotler.

Week 1 EOC.my voice


As a sound engineer, I extensively dissect every sound I hear out of habit. Whether it’s a new movie that I just seen in theaters, a new album release, or something as simple as hearing a car driving down the street. I break down each aspect of every sound to better understand how it should naturally sound, and how to accurately recreate each sound. Aside from my passion for music that started with purchasing my first guitar in 7th grade, I have had a very strong interest in Foley work and sound design. I often spend hours watching Foley artist working on creating sounds for movies, listening to them talk about how they watch a scene and break down the sound they imagine in their head into layers, that they build up to create a final product that is amazing. My journey into the world of sound started when I was 13 years old, living in a small suburb of Chicago. With not much to do aside from looking at cornfields, I decided to start learning how to play the guitar. Slowly as time went on it became a deep passion as I went through middle school and high school. Before senior year, I relocated with my family to Las Vegas, this is where I learned of the vast career options the audio industry had to offer.